How We Can Help Data Insight

How well do you know your customers?

The more detailed your customer insight, the more effectively you’ll be able to market to them. Using data expertise, we can help you to discover anything from where your customers live and what they do for a living to their likes and what makes them tick.

Profiling

Get ahead of the game with our detailed demographic and customer profiling. By using a variety of advanced tools, we can analyse and model your customer segments and their spending habits. We can then use this profile to find new prospects that are similar to your current customers.

Data cleansing

Data cleansing not only fulfils your legal obligation to keep your data clean, it also cuts waste and helps your budget to stretch further.

FREE data check

We can help you to generate more from mailing less. Simply send us your data and we’ll take a look free of charge.

You’ll receive a complimentary report that tells you how we could improve your mailing results and ROI, as well as highlighting any potentially costly address delivery issues and ensuring your compliance with the Data Protection Act.

Did you know that in the UK, approximately 1 in 10 people move house each year? You might also be surprised to learn that business data decays at up to 30% per annum. So regardless of who your target audience is, if you don’t keep your data clean, you could be wasting up to 30% of your direct mail budget.

How we can help you to target and refine your sales message:

  • Mapping: shows your customer drive time and propensity to purchase.
  • Demographics Report: reveals details about the population of an area including their age, social class, housing, interests.
  • Customer Report: helps you to understand the make-up of your customer base, including their lifestyle, resources, habits and media consumed.

Don’t forget to ask us about how our CRM and database management, and data sales services can improve the quality of your data.

All-pack

Cutting 15% of costs with cleaner data

» Read Case Study

Target your customers more effectively with detailed data insight. Talk to a data specialist today to find out more.

0800 328 3251
Toby Batchelor
Toby helps new clients to get the maximum value from direct mail and data driven marketing.